New PDF release: The 21st Century Meeting and Event Technologies: Powerful

By Seungwon "Shawn" Lee,Dessislava Boshnakova,Joe Goldblatt

ISBN-10: 1771880236

ISBN-13: 9781771880237

Here is the 1st booklet to particularly and comprehensively tackle the speedy alterations and advances in know-how within the making plans, administration, and advertising of conferences and occasions. The multigenerational trio of authors, together with Joe Goldblatt and of his former scholars, Seungwon "Shawn" Lee and Dessislava Boshnakova, disguise an important facets of utilizing expertise for today’s conferences and occasions, such as

  • How to harness the facility of social media

  • How to exploit crowdsourcing effectively

  • How to decide on applicable room format layout software

  • How to control and use guest-generated content

  • How to degree and review your success

  • How to decide on assembly registration software

  • How to advertise your assembly with blogs, web pages, podcasts, and more

  • How to carry digital conferences and events

  • How to take advantage of SEO to virtue

The sector of assembly and occasion know-how is a fast-growing part of the conferences, incentives, conventions and exhibition (MICE) undefined. With a foreword via Corbin Ball, an the world over popular speaker, advisor and author within the conferences and occasions expertise box, The twenty first Century assembly and occasion applied sciences may be a vital source for hospitality scholars and company professionals.

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The 21st Century Meeting and Event Technologies: Powerful Tools for Better Planning, Marketing, and Evaluation by Seungwon "Shawn" Lee,Dessislava Boshnakova,Joe Goldblatt

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